There is a huge disconnect between your hourly charge rate and the actual revenue you make per hour. The key number that you MUST measure in your firm is the average rate of revenue for the hours that you pay. This is the Number 1 reason why firms struggle to improve their profitability. In this month’s Grow Your Law Firm webinar, I’ll highlight the key actions to drive improvements in your profitability, but focusing on this key number, your average rate. We’ll run through what you need to focus on to increase the average rate of revenue you make for each and every hour that you pay for.